our stōry
Welcome to salamōur, where Moroccan tradition meets modern style! Since 2019, we've been on a mission to bring the vibrant, artisanal beauty of Morocco to your wardrobe. Inspired by the craftsmanship and rich heritage of Moroccan design, every piece we create is a blend of culture, love, and timeless elegance. From luxurious fabrics to intricate hand-embroidery, our collections celebrate the artistry of Morocco with a fresh, contemporary twist. Whether you're looking for the perfect kaftan or a statement accessory, Sal Amour has something special for everyone—crafted with love, just for you!

Ziana/Negafa Service
Salamour offers an exclusive Ziana/Negafa service, bringing the beauty of Moroccan bridal traditions to life. Our studio features a special, curated collection of luxurious takshitas and bridal accessories, available only for this service. A skilled Negafa from our expert team will liaise with all your wedding vendors, ensuring seamless coordination for a flawless celebration. Our service also includes a dedicated makeup artist and hairstylist to perfect every detail, so you can relax and enjoy your special day knowing we’ve taken care of everything.

Caftan Rentals
Experience the elegance of Moroccan style with Salamour's kaftan rental service in London. Whether for a special event, wedding, or cultural celebration, our collection of handcrafted Moroccan kaftans and takshitas (takchitas) lets you wear timeless, high-quality pieces without the commitment. Enjoy the luxury of unique, modest fashion with flexible rental options.

Wedding Equipment Hire
In addition to our bridal services, Salamour offers a selection of traditional Moroccan wedding equipment for hire to complete your celebration. From exclusive henna setups to ornate amaria carriers for the bride and groom, we provide everything you need to create an authentic and stunning Moroccan experience. Perfect for weddings, engagements, and cultural events, our carefully curated collection brings elegance and tradition to your special occasion.